ios · coming soon · waitlist open

one task
per day.

get one thing done every day. one task. one small creature who cares. nud reacts to your day in real time — happy when you're moving, judging when you've ghosted, asleep at midnight with no grudge held.

no spam. one email when nud is ready. 2,400+ already in.
4:34
closing in.
this is the part.
+2
f T
today's thing
finish the Q3 model rewrite
26:14
done ✓
Nud's watching
today's signals
This week
MON–SUN
4/7
focus days, showing up
Today screen
LIVE
So far today
You spent 1h 48m on screen.
01 / character

nud's watching

the same face across the lock screen, the app, the interstitial, and the block screen. one continuous emotional thread.

trigger
feeling good
a new task is set. nud is on board.
trigger
happy
task just completed. brief, genuine.
trigger
neutral
2h after a completion. resting state.
trigger
sad
no task set for a full day.
trigger
angry
deadline missed today.
trigger
judging
3 missed deadlines in a row.
02 / mechanic

the escalation.

one task, one deadline. nud is present at every point of the day, and the friction gets firmer if you keep drifting — never mean, always tied to your own commitment.

9:41
morning.
what's the thing?
+2
T
today's thing
tap to name your one thing.
focus
Nud's watching
today's signals
This week
MON–SUN
4/7
focus days
This morning
07:32
Opened first
You spent 20m on TikTok
step 01
set the thing.
one sentence. one deadline. no categories, no priority, no projects. the decision gets made once, and present-you doesn't have to negotiate with it later.
4:02
in the middle of it.
good.
+2
T
today's thing
finish the Q3 model rewrite
58:01
done ✓
Nud's watching
today's signals
This week
MON–SUN
4/7
focus days, showing up
Today screen
LIVE
So far today
You spent 1h 48m on screen.
step 02
focus session.
set a deadline and nud starts the clock. the app becomes a live session card — timer counting down, blocked apps locked out, nud holding the vibe.
7:41
×
Blocking Instagram
the deadline passed.
i'm not mad. i'm just here.
was due 5:00 pm
finish the client brief
finish the thing →
step 03
the consequence.
deadline passed. the chosen apps lock. nud sits on the block screen holding your task. dismiss is always possible — the power is in the buy-in, not enforcement.

you don't need a better list.
you need one clear thing to do today — and something to actually give a damn whether you do it.

03 / philosophy

what nudge is not.

nud is simple. we believe the most powerful thing you can do is focus on one thing — and actually do it.

✕
not this

a to-do list.

the one-task constraint is the product. the moment a second task is possible, it becomes another list you'll stop trusting in two weeks.

✕
not this

a hard blocker.

nud can be disappointed, not punishing. and it shouldn't. the choice is always yours — the mechanic's power is voluntary buy-in. nud is just here to remind you that you said this mattered.

✕
not this

a zen app.

no focus scores. no breathing exercises disguised as productivity. nud doesn't promise peace — it helps you earn it. one task, done. that's the whole thing.

↓ get on the list

nud is waiting.

we're rolling out access in waves. drop your email and you'll be among the first to get nudge on your phone — and the first to find out what nud looks like when you actually start showing up.

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